Fill Your Schedule.
Grow Your Clinic.
Help More People.

Fill Your Schedule.
Grow Your Clinic.

Help More People.

I handle the marketing that brings patients through your door so you can spend your time on what you do best: helping people heal.

Why Work With Me

Ready to Grow Your Clinic? Here's What That Can Look Like.

Here's how I'm different

The Usual Way

Generic Strategies

Most agencies treat every healthcare client the same. They run campaigns that don't really understand how people search for help or what makes them pick up the phone.

Generic Strategies

Most agencies treat every healthcare client the same. They run campaigns that don't really understand how people search for help or what makes them pick up the phone.

Expensive Bets

You're looking at $75k+ for a junior marketer who needs 6 months to get up to speed, or $10k/month for an agency that's juggling 50 other clients.

Expensive Bets

You're looking at $75k+ for a junior marketer who needs 6 months to get up to speed, or $10k/month for an agency that's juggling 50 other clients.

Flying Blind

You spend months and thousands without knowing if you're actually getting patients out of it.

Flying Blind

You spend months and thousands without knowing if you're actually getting patients out of it.

A Better Way

I Know Your Space

I focus on mental health, behavioral health, and holistic wellness. I understand your patients, how they search, and what gets them to book an appointment.

I Know Your Space

I focus on mental health, behavioral health, and holistic wellness. I understand your patients, how they search, and what gets them to book an appointment.

Actually Affordable

$5k-7.5k/month for senior-level work. If I help you bring in 2-3 patients per month, you've already broken even.

Actually Affordable

$5k-7.5k/month for senior-level work. If I help you bring in 2-3 patients per month, you've already broken even.

Clear, Measurable Growth

You'll see exactly where new patients are coming from, what's working, and how your investment is paying off. No guessing.

Clear, Measurable Growth

You'll see exactly where new patients are coming from, what's working, and how your investment is paying off. No guessing.

Services

How I'll Help You Grow Your Practice.

Initial Audit & Strategy

Before we do anything, I'll assess what you're currently doing, who you're trying to reach, and where the biggest opportunities are.

Initial Audit & Strategy

Before we do anything, I'll assess what you're currently doing, who you're trying to reach, and where the biggest opportunities are.

Initial Audit & Strategy

Before we do anything, I'll assess what you're currently doing, who you're trying to reach, and where the biggest opportunities are.

Google Ads Management

I'll run your advertising campaigns so the right people reach out and you're not burning budget on clicks that go nowhere.

Google Ads Management

I'll run your advertising campaigns so the right people reach out and you're not burning budget on clicks that go nowhere.

Google Ads Management

I'll run your advertising campaigns so the right people reach out and you're not burning budget on clicks that go nowhere.

Content Strategy

I'll help you create blog posts and web pages that answer the questions your patients are searching for.

Content Strategy

I'll help you create blog posts and web pages that answer the questions your patients are searching for.

Content Strategy

I'll help you create blog posts and web pages that answer the questions your patients are searching for.

SEO & Local Search

I'll make sure people in your area can find you when they search for your services.

SEO & Local Search

I'll make sure people in your area can find you when they search for your services.

SEO & Local Search

I'll make sure people in your area can find you when they search for your services.

Twice-Monthly Strategy Calls

We'll meet regularly to review what's working, talk through what you're seeing, and make sure we're moving in the right direction.

Twice-Monthly Strategy Calls

We'll meet regularly to review what's working, talk through what you're seeing, and make sure we're moving in the right direction.

Twice-Monthly Strategy Calls

We'll meet regularly to review what's working, talk through what you're seeing, and make sure we're moving in the right direction.

Analytics & Tracking

I'll show you exactly what's working, what's not, and where your new patients are coming from.

Analytics & Tracking

I'll show you exactly what's working, what's not, and where your new patients are coming from.

Analytics & Tracking

I'll show you exactly what's working, what's not, and where your new patients are coming from.

Pricing

Expert Marketing Without The Full-Time Price Tag.

Growth Package

Popular

Perfect for clinics that want consistent, sustainable patient acquisition.

$5,000

/Month

Initial audit & strategy

Initial audit & strategy

Google Ads management

Google Ads management

SEO & local search optimization

SEO & local search optimization

Content strategy & planning

Content strategy & planning

Analytics & performance tracking

Analytics & performance tracking

Twice-monthly strategy calls

Twice-monthly strategy calls

Scale Package

Perfect for clinics managing multiple locations or who want to expand.

$7,500

/Month

Everything in Growth Package

Everything in Growth Package

Weekly strategy calls

Weekly strategy calls

Quarterly growth planning sessions

Quarterly growth planning sessions

Reputation management and review strategy

Reputation management and review strategy

Custom dashboards/reporting

Custom dashboards/reporting

The Value of This Kind of Partnership

You get senior-level marketing leadership for less than the cost of a junior hire or a marketing agency, with ROI typically within 60-90 days. This isn't a vendor relationship. I work alongside you like an in-house marketing director, focused on filling your schedule with the right patients.

And there's absolutely no risk to find out if we're a fit.

I start every partnership with a Strategic Search Audit (a $2,000 value) at no cost. This ensures I can deliver the results you need. If we're not aligned, that's okay. You still walk away with the audit and a clear roadmap for your search strategy.

Case Study

How I Filled Optimum Joy Counseling's Schedule

965+

New Patient Inquiries

From blog posts and SEO alone.
No advertising bugdet needed

From blog posts and SEO alone. No advertising bugdet needed

382%

More website visitors.

From 5,400 to 20,659 monthly visitors

$42.74

Per Patient Inquiry

70% less than the $141 industry average

8.08%

Google Ad Conversion Rate

4x the mental health industry average

The Problem

When I started at Optimum Joy, their Google Ads weren't working. Nearly $2,000 was going to irrelevant searches like 'free depression test' and another $1,000 to a competitor's platform name. Without proper negative keyword management, budget was wasted on irrelevant clicks. And the ads that did get clicks were sending people to generic pages that didn't convert.

On the organic side, there were significant gaps: technical issues, missing pages for core services, and little to no visibility for essential terms like 'Chicago therapists.' They had incredible therapists ready to help, but patients searching for terms like 'EMDR therapy' or 'Black therapists' couldn't find them.

What I Did

26 Service & Modality pages

Created dedicated pages for every service and therapy modality the clinic offered so patients searching for specific types of care could find them.

70+ Strategic Blog Posts

Conducted keyword research and created content that grew traffic by 382% while generating real patient inquiries.

Complete Google Ads Overhaul

Rebuilt campaigns with proper targeting, negative keywords that stopped wasted spend, and landing pages that converted.

Redesigned Site Architecture

Reorganized the site around what patients search for, making it easier to navigate and find the right service or therapist.

Local SEO Infrastructure

Optimized Google Business Profile, built a review generation system, and ensured consistent information across all directories.

Brand Authority & Media Placements

Secured national media coverage and grew Domain Authority to 34, strengthening organic visibility and credibility in the mental health health space.

Business Impact

"I wanted to write and let you know that we are currently experiencing a surge ... Where it would be normal to work with 20-45 separate inquiries, we currently are interacting with 80+ inquiries which means it feels super busy!"

"I wanted to write and let you know that we are currently experiencing a surge ... Where it would be normal to work with 20-45 separate inquiries, we currently are interacting with 80+ inquiries which means it feels super busy!"

Optimum Joy COO

January 2025

January 2025

January 2025

Outcome: Full Capacity and Sustainable Growth

Within 9 months of building the new service pages, overhauling Google Ads, and publishing strategic content, they had more patient demand than they could immediately serve, leading to a significant waitlist and eventually requiring them to expand their clinical team. I shifted Google Ads into maintenance mode to protect the intake staff while they managed the surge. This is the exact problem every clinic owner wants to have: growth that is so sustainable it requires you to pause scaling your acquisition spend.

What surprised me most was the long-term equity of the content. I originally built the blogs as a technical authority play to help the main pages rank, but they became an important acquisition engine on their own. The strategic ecosystem I built has generated 965+ verified inquiries from organic content, and continues producing results month after month, giving the clinic steady patient inquiries without the need for more ad spend.

About Me

Meet Perry

I connect people who need care with the clinics that can help them.

I started as a copywriter, which taught me to lead with curiosity and empathy. I love finding patterns, testing ideas, and geeking out on the art and science of marketing—pairing keyword research and data insights with the right messaging in ads and content to see what works. For me, that's play. And when I get to do that kind of work while helping businesses grow and people find care, that's mission. That's what gets me out of bed.

I handle the full growth stack—strategy, Google Ads, SEO, content creation, and analytics—at a level that typically requires an agency or entire in-house team. I love it all and can do it all. And I do it all with one goal: keeping your schedule full so you can focus on helping people heal. If this resonates, let's talk. I'd love to work with you.

Brands I've Partnered With

How it works

You want to grow.
Here's the plan.

01

You Schedule a Call

Before anything else, we talk. I ask questions about your patients, your team, your goals, and what growth means for you. Everyone's different, so I need to understand what makes your clinic unique before I can build anything that works.

You Schedule a Call

Before anything else, we talk. I ask questions about your patients, your team, your goals, and what growth means for you. Everyone's different, so I need to understand what makes your clinic unique before I can build anything that works.

I Find the Gaps

With your goals in mind, I figure out what's working and what's not. I'll audit your Google Ads and website to see where budget is bleeding out, what's keeping patients from finding you, and where there's untapped potential.

I Find the Gaps

With your goals in mind, I figure out what's working and what's not. I'll audit your Google Ads and website to see where budget is bleeding out, what's keeping patients from finding you, and where there's untapped potential.

02

03

I Build What's Missing

From there, I build what you need. Some clinics need new service pages. Others need their ads completely rebuilt or a content strategy to rank for the right searches. It's different for everyone, and I tailor the work to your specific gaps.

I Build What's Missing

From there, I build what you need. Some clinics need new service pages. Others need their ads completely rebuilt or a content strategy to rank for the right searches. It's different for everyone, and I tailor the work to your specific gaps.

You Grow, I Adapt

Once everything's running, I manage it all—Google Ads, SEO, content, analytics. I'm your partner, so we 'll meet regularly to adjust the strategy based on what's working and what your clinic needs. And I stay current on how AI is changing patient search behavior so you keep showing up.

You Grow, I Adapt

Once everything's running, I manage it all—Google Ads, SEO, content, analytics. I'm your partner, so we 'll meet regularly to adjust the strategy based on what's working and what your clinic needs. And I stay current on how AI is changing patient search behavior so you keep showing up.

04

Let's Talk About Your Clinic

Tell me about your clinic below. I personally review every submission to see if there's a good fit. If so, I'll reach out within 24 hours to schedule our first call where we'll talk about your goals, your patients, what growth looks like for you, and whether I can help.